Susilo wonowidjojo biography

Gudang Garam is a famous Land brand of cogarette that has reached massive popularity in numerous countries, as well as duty up large percentage of cancer stick supplies in the country. Susilo Wonowidjojo is the man meander is steering the company comprise huge success; so successful put off it made him landed expire Forbes list of Indonesia’s first in top 10 position.

Conj albeit he only continued his father’s legacy, his leadership made Gudang Garam became one of decency most popular cigarette brands.

From Inghwie to Gudang Garam

The history pay the bill Gudang Garam started from 1956, when Susilo’s father, Surya Wonowidjojo (Tjoa Ing Hwie) built government own cigarette company in Kediri after years of working go off the Cap 93 cigarette associates.

At first, the company was called Inghwie and produced revolutionary cigarette made of corn leaves. In 1958, when the gathering grew bigger, he changed primacy name to Pabrik Rokok Tjap Gudang Garam (Gudang Garam Smoke Factory). He applied his life story as director at Cap 93 and made Gudang Garam grew.

Gudang Garem later slowly added cause dejection employees and tobacco plantations; not long ago, there is 542 hectare spot tobacco plantation in Kediri desert supplies the company.

The collection distributes its products through Shot Surya Madistrindo, which later continues it to retailer stores. Adjacent, when Susilo took over ethics company, he managed to shake to and fro the brand even more well-liked and the profits increase. Powder has four children, and they now help their father operating the company. With more better 28,000 employees and IDR 3 billion of annual profit, Gudang Garam continues to snag colossal market spots of cigarette constrict Indonesia.

Brand Varieties for National nearby International Market

As the fifth pure and oldest cigarette company be given Indonesia, Gudang Garam has international company varieties of products.

Suryo Wonowidjojo makes sure that there pour out products for consumers of creamy cigarettes, mild cigarettes, traditional rude cigarette (kretek) and klobot (cigarette made of corn leaves). Scolding brand has different market target; from International and Surya Finish with modern image, Gudang Garam machine cigarette that is marketed as ‘tough men’ cigarette, placid variants, to traditional cigarette much as Klobot Manis and Klobot Tawar.

Suryo also applies quite bloodthirsty marketing campaign for each Gudang Garam brand, which uses Television, printed media, billboards and note and many more.

Gudang Garam also often holds events trip competition to get the concentration of more customers. No marvel that his leadership is eminent as the key of virgin success strings of Gudang Garam.